Author: Dan Reed

“All men make mistakes, but only wise men learn from them.” – Winston Churchill When was the last time you made a mistake? Not just a little “we needed to tweak our strategy”, but a “what in the world were we thinking” kind of wrong? Maybe...

It’s been one month since Instagram started rolling out their test of hiding likes in the United States. This is a huge move for Instagram, the second most popular social media platform in the world, only to Facebook, who just happens to own them. And...

When Metrics Leads to Madness Before we get into the thick of it, let’s breakdown what exactly metrics are. Metrics are those nifty numbers that help companies get a better idea of what’s working and what’s not. If utilized correctly, metrics can be incredibly useful in...

(Re)Building Trust Through Blogging. Trust. A simple five letter word that you learned in elementary school is now a major driving force in the success or struggles of companies. In today’s era of social media and #fakenews, trust in social media content has reached an all-time...

Kids Smiles' dental centers in Philadelphia, PA is a non-profit organization that provides patients with dental care. This includes preventive and restorative dental care, including exams, cleanings, sealants, fluoride treatments, fillings, and more. Working in just two locations,they treat more than 19,000 children per year. They...